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This web site had the following on the homepage, "Healthcare is part of our firms DNA." We noticed that the web site said " We add real value to our clients business through our in-depth understanding of the key legal, regulatory and practice-related issues." It also said " Whether representing large specialty pharmacies or small community stores, we bring our knowledge of the industry and client-centered approach to help our clients succeed in the face of the toughest challenges. When you need attorneys who know and understand your business, not just the letter of the law." The header had pharmacy law as the highest ranking optimized keyword. It is followed by OPMC attorneys, pharmacy lawyers, and healthcare attorneys which isn't as ranked as highly as pharmacy law. The next words mdrxlaw.com uses is healthcare lawyers. pharmacy lawyers was included and could not be viewed by search parsers.